Business
Pressure-test your pricing
Examines a price from the buyer's side rather than confirming what you hoped to hear.
Prompt
My offer: {{offer}}
My price: {{price}}
Who buys it: {{audience}}
What they'd use instead: {{alternatives}}
My costs to deliver: {{costs}}
Analyse:
1. What the buyer is implicitly comparing this price against
2. Where this price sits: impulse / considered / needs approval — and what that changes about how I must sell it
3. Three arguments that the price is too low
4. Three arguments that it's too high
5. What would have to be true for a 2x price to work
6. The single biggest risk in this pricing
Do not tell me what I want to hear.Fill these in
Replace each highlighted variable before sending. Leaving them in place is the most common reason these prompts under-perform.
| Variable | What to put | Example |
|---|---|---|
{{offer}} | What you sell | a 6-week AI training course |
{{price}} | Current or planned price | NPR 15,000 |
{{audience}} | Buyer | working professionals in Kathmandu |
{{alternatives}} | What they'd do instead | free YouTube tutorials |
{{costs}} | Your delivery cost | 12 live hours + materials |
Tips for better output
- Both the too-low and too-high arguments matter — reading only one side defeats the exercise.
- The "comparison anchor" answer often explains why a price feels wrong to buyers.